U's Team Up With Manchester Metropolitan University

Would you like to take part in a research project exploring football team brand engagement and loyalty with Gen Z?

Oxford United are assisting Manchester Metropolitan University and would like your help.

To take part, participants must:

  • be aged between 18-28 
  • identify as an Oxford United fan 
  • have attended at least 5 home matches in the last 2 seasons 
  • be UK-based. 
  • have access to Microsoft Teams and a stable internet connection
  • able to spare up to 90 mins for an online interview which will be used as part of the research

To sign up, please CLICK HERE 

This information will passed on to the lead researcher who will then contact you with further information. Please be aware that not everyone who signs up will be contacted due to research limitations. Email addresses will only be used for the purposes of the research project and, if not selected for the research project, will be deleted.